How viral as well can go wrong and why to take social media serious
Musician Dave Carroll tells the story of how his customer complaint video "United Breaks Guitars" became on online sensation, at the BRITE '10 conference. Carroll shares his music and discusses how United changed its ways, and the lessons for customer service in an age of social media.
How viral as well can go wrong and why to take social media serious
Musician Dave Carroll tells the story of how his customer complaint video "United Breaks Guitars" became on online sensation, at the BRITE '10 conference. Carroll shares his music and discusses how United changed its ways, and the lessons for customer service in an age of social media.